The most profitable products to sell online right now might not be what you expect, but they all have one thing in common—they solve a problem.
As technology evolves, so does the demand for convenience. Consumers are looking for easier ways to handle everyday tasks they once didn’t think twice about, like plugging in a hair straightener or cleaning up spills on the couch. What used to be minor inconveniences now feel like unnecessary hassles, and people are willing to pay for simpler solutions.
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The most profitable products in 2025 solve everyday problems, making life easier for consumers.
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Spotting trending products early—before they go viral—gives sellers a competitive edge.
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Using product-research tools like Jungle Scout and Helium 10 helps sellers avoid oversaturated markets.
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Testing ads with specific audience interests can improve targeting and boost conversions.
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Staying flexible, tracking trends, and adapting strategies are key to long-term eCommerce success.
That’s why we now have gadgets and tools for just about everything, and buyers can’t wait to get their hands on them. Whether you’re a dropshipper, wholesaler, or reseller, you can capitalize on this growing trend and make serious money this year.
But before I reveal my top picks, let’s go over a few important points:
1. Popular products aren’t always profitable.
Just because a product is trending doesn’t mean it’s a good investment. If too many sellers have already flooded the market, you might be too late to cash in. Instead, focus on products with the potential to go viral in the future. Spotting these early can make all the difference.
Here’s how to recognize them:
- It’s already gaining traction in niche communities, particularly on Reddit threads and Facebook groups
- It’s frequently shared on social media and short-form videos
- It’s hard to find in local stores
- It has high engagement in crowdfunding platforms
- It’s gaining search volume but has low competition
- It’s being used or endorsed by influencers
- It has a unique or upgraded feature compared to existing products
2. Using a reliable product-research tool is very important.
“Guesswork” has no place in online selling if you want to succeed. Every decision should be backed by the latest, most reliable data.
This is why you need a reliable product-research tool to help you analyze demand, competition, and market saturation before investing in inventory. Instead of relying on instinct, you can use concrete insights to determine whether a product has long-term potential or is just a passing fad.
For example, tools like Jungle Scout, Helium 10, and Zik Analytics provide data on product sales history, estimated monthly revenue, and keyword search volume. Google Trends identifies emerging trends, while Exploding Topics highlights products that are starting to gain traction.
With these tools, you can avoid oversaturated markets, discover untapped niches, and improve profitability.
3. When scanning a product, focus on four key information.
Profit margin
Formula: Selling Price – (Cost of Purchase + Platform Fees + Other Expenses)
Your profit margin tells you how much money you actually make after covering costs like product sourcing, shipping, and platform fees. A good rule of thumb is to aim for at least a 30-50% margin to leave room for marketing and other expenses.
For example, if a product costs $10, and you sell it for $30, but platform fees and shipping cost $8, your actual profit is $12 per sale. However, if ads cost you $5 per sale, your profit drops to $7. Always do the math before choosing a product.
Seller Ratings
Seller ratings show how well businesses are doing with a particular product. If a product is dominated by sellers with thousands of positive reviews, it may be hard to compete unless you offer something unique—like a better price, faster shipping, or improved quality.
On the flip side, if seller ratings are low or inconsistent, it could mean poor product quality or bad service. This creates an opportunity to sell a higher-quality version and stand out.
Sales Volume
The number of units sold is a key indicator of a product’s demand. If a product has sold thousands of units recently, it’s a good indication that customers want it. But if it only sells a few hundred a month, it may not be worth your time unless it’s a niche product with little competition.
Use tools like Jungle Scout, Helium 10, or Terapeak (for eBay sellers) to check sales trends. If a product’s sales are dropping, it might be fading out.
Feedback or Reviews
Customer reviews help you understand what buyers love (or hate) about a product. If a product gets a lot of bad reviews, that’s a warning sign of poor quality or misleading descriptions, which can lead to high return rates.
However, if a product has demand but common complaints—like cheap materials or slow shipping—this is a chance to offer a better version and attract unhappy customers. Read reviews carefully to see if you can improve on what’s already out there.
4. Be specific with the “interests” you want to test your products with.
Testing a product for a specific set of interests means choosing the right audience for your ads. You’ll need to select interests related to your product—like hobbies, brands, or lifestyles—to see who is most likely to buy.
By testing different interests, you can find the most profitable audience, reduce ad costs, and increase sales.
For example, if you’re selling a solar tire pressure monitor, you might test interests like car enthusiasts, road trips, or Uber drivers to see which group responds best. Once you find a winning audience, you can increase your ad budget for that group and stop running ads for the ones that don’t convert.
How do you do this?
To test a product for a specific interest, start by running a conversion-focused ad campaign on platforms like Facebook, TikTok, or Google Ads. Create separate ad sets for each interest so you can see which audience performs best.
Pick relevant interests based on who would actually buy your product. Using the same example above, you might test car enthusiasts, road trip lovers, Uber drivers, and off-roaders.
Run a small test with $5–$20 per day per ad set for 3-5 days and track key numbers like clicks, cost per click (CPC), conversion rate, and sales (ROAS). Increase the budget for the best-performing interest and stop ads for the ones that don’t work.
Once you find a winning audience, grow your sales by raising your ad budget, using Lookalike Audiences, and retargeting website visitors. This method helps you get the most sales while spending less on ads.
Now, on to our list—
A couple of important points to note:
- The amounts shown are averages and have been rounded for simplicity.
- The total sourcing cost does not include advertising, as ad costs vary by platform and depend on your marketing strategy.
3-in-1 Waterproof Laptop Backpack
Sourcing Cost: $23 with FREE Shipping
Selling Price: $48
Platform Fees: $3
Profit Margin: $22
The 3-in-1 Waterproof Laptop Backpack isn’t just a bag—it’s a must-have for anyone who needs a durable, stylish, and functional way to carry their laptop.
Built for comfort, organization, and protection, this backpack is designed to keep tech gear safe while making daily commutes, business trips, and study sessions easier. Its water-resistant design and spacious compartments make it a go-to choice for students, professionals, and travelers alike.
With more people working remotely, commuting, and traveling light, the demand for multi-functional laptop backpacks is higher than ever.
College students and digital nomads love the modern design and smart storage, while business professionals need something sleek, sturdy, and weatherproof for their daily routine. Cyclists and backpackers appreciate how it balances durability with comfort, making it perfect for an active lifestyle.
This product is easy to market on Facebook, Instagram, and TikTok, where buyers looking for convenience and quality are always on the lookout for the next great find.
Portable Mini Sticker Printer
Sourcing Cost: $5 with FREE Shipping
Selling Price: $65
Platform Fees: $3
Profit Margin: $57
Turn any idea into a sticker with the Portable Mini Sticker Printer—a tiny, wireless gadget that prints labels, notes, and designs without needing ink.
With Bluetooth connectivity and a pocket-sized design, it’s a must-have for scrapbookers, journal lovers, students, and small business owners. No mess, no hassle—just instant, custom prints anytime, anywhere.
As bullet journaling, Etsy shops, and DIY crafts continue to grow, the demand for quick, easy printing solutions is rising. This printer cuts costs by eliminating ink and makes customization effortless.
Whether you’re decorating planners, organizing study notes, or adding a personal touch to product packaging, this little device makes creativity more convenient than ever.
Portable Baby Bed Diaper Bag
Sourcing Cost: $12 with FREE Shipping
Selling Price: $90
Platform Fees: $3
Profit Margin: $75
Juggling a diaper bag and a travel crib is a hassle, but this Portable Baby Bed Diaper Bag solves both problems in one. This 2-in-1 bag transforms into a cozy baby bed, giving parents a safe, comfortable spot for their little one to rest anytime, anywhere.
It’s spacious enough to store all baby essentials while unfolding into a portable crib—making it the ultimate convenience for busy moms and dads.
With more families traveling and spending time outdoors, parents are looking for all-in-one baby gear that saves space and makes life easier. This bag is trending because it does just that.
Whether it’s for road trips, park outings, or quick errands, parents love the organized storage and instant sleeping solution. It’s a game-changer for anyone managing a baby’s needs on the go.
To maximize sales, target new parents, expecting moms, and baby product shoppers. Interests like parenting tips, baby essentials, newborn products, and moms-to-be will help you find the right audience. Since this is a visually appealing product, ads on Facebook, Instagram, and TikTok can help it go viral fast.
Electric Spray Paint Gun
Sourcing Cost: $23 with FREE Shipping
Selling Price: $99
Platform Fees: $3
Profit Margin: $73
An electric spray paint gun is a high-profit, problem-solving product that makes painting walls, furniture, and DIY projects faster and easier. Unlike traditional brushes and rollers, it delivers a smooth, even finish with less effort.
Lightweight and simple to use, it’s a game-changer for homeowners, crafters, and even professional painters looking for speed and precision in their work.
With DIY home projects and furniture makeovers trending, more people are skipping professional painters and tackling renovations themselves. Whether it’s refreshing a room, upcycling old furniture, or working on creative paint projects, this tool is in high demand.
Home improvement enthusiasts, contractors, and weekend DIYers are all searching for efficient ways to get the job done with less mess and hassle.
To get this product in front of the right buyers, test ads targeting people interested in home renovation, DIY painting, construction tools, and furniture restoration. With the right strategy, this high-margin product can be a top seller in your store.
Back Stretcher
Sourcing Cost: $3.50 with FREE Shipping
Selling Price: $49
Platform Fees: $3
Profit Margin: $42.50
Your back works hard every day—why not give it the relief it deserves? A Back Stretcher is a simple yet powerful tool that helps ease back pain, improve posture, and loosen tight muscles.
It’s lightweight, easy to use, and delivers instant relief for anyone dealing with stiffness or discomfort. As more people spend long hours at desks and struggle with posture-related pain, the demand for affordable, at-home solutions is soaring.
This product is a hit among back pain sufferers, yoga enthusiasts, chiropractors, and fitness recovery communities. Office workers seek it to counteract hours of sitting, athletes use it to improve flexibility, and older adults rely on it for daily relief.
Even chiropractors and therapists recommend it as a budget-friendly alternative to costly treatments. Its compact design and ease of use make it an appealing option for anyone looking for quick and effective pain relief.
Want to boost profits? Pair it with leg pillows or back support belts to create a complete pain relief bundle that customers will love.
Grip Stand Car Assist Handle
Sourcing Cost: $4 with FREE Shipping
Selling Price: $50
Platform Fees: $3
Profit Margin: $43
The Grip Stand Car Assist Handle is like having a helping hand every time someone gets in or out of a car. Designed to fit securely into the door latch, it provides extra support and stability for those with limited mobility, joint pain, or balance issues.
Whether it’s a senior, someone recovering from surgery, or a loved one who just needs a little extra assistance, this small but powerful tool makes a big difference in safety and confidence.
As the population ages, fall prevention has become a major concern, and everyday tasks like getting out of a car can feel risky. Weak knees, arthritis, or back pain can turn a simple movement into a struggle, but this handle restores independence by offering a secure grip and added stability.
It’s a go-to solution recommended by chiropractors, physical therapists, and caregivers who want to help their patients move safely.
If you’re looking for a high-demand product with real impact, this is it. Your ideal customers? Seniors, baby boomers, caregivers, and professionals in senior care—all searching for a product that makes life easier.
Magic Portable and Wireless Hair Straightener
Sourcing Cost: $18 with FREE Shipping
Selling Price: $70
Platform Fees: $3
Profit Margin: $49
The Magic Portable and Wireless Hair Straightener is the ultimate beauty tool for effortless styling anytime, anywhere. This sleek, cordless straightener heats up quickly, fits easily in a purse, and works without an outlet—perfect for travel, quick touch-ups, or busy mornings when there’s no time to sit by a mirror.
As the demand for on-the-go beauty solutions grows, this product is gaining popularity among women, hairstylists, and beauty influencers. It solves a common frustration—styling hair without being tied to a power source.
Salon professionals can use it for quick client touch-ups, beauty lovers can keep it handy for last-minute fixes, and fashion-conscious buyers appreciate its compact, travel-friendly design.
The best audience for this product includes hairstyling enthusiasts, salon professionals, and beauty lovers who follow makeup and hair tutorials.
Platforms like Facebook, Instagram, and TikTok are ideal for marketing, especially through influencer collaborations and eye-catching video demonstrations. With beauty trends constantly evolving, this is a high-margin product that’s easy to sell and even easier to promote.
Solar Tire Pressure Monitoring System
Sourcing Cost: $35 with FREE Shipping
Selling Price: $75
Platform Fees: $3
Profit Margin: $37
Keeping your tires in check has never been easier. The Solar Tire Pressure Monitoring System gives drivers real-time updates on their tire pressure, helping to prevent flats, blowouts, and unnecessary fuel waste.
Powered by the sun, it eliminates the hassle of replacing batteries or constant charging. With its wireless, easy-to-install design, this smart device is perfect for road trippers, truck drivers, rideshare operators, and everyday car owners who want a simple, hands-off way to stay safe on the road.
Lately, more drivers are paying attention to vehicle safety and fuel efficiency, and this product is riding that wave. Proper tire inflation improves gas mileage, extends tire life, and reduces accident risks, making this system a must-have for those who log serious miles.
Whether it’s a rideshare driver trying to cut costs, an overlander venturing off the beaten path, or a commuter looking for peace of mind, this gadget delivers.
The solar-powered feature also appeals to eco-conscious consumers, making it an ideal choice in the growing market for sustainable car accessories. Simple, smart, and built for convenience, this is a trending product that online sellers should keep their eyes on.
Waterproof Recliner Cover
Sourcing Cost: $11 with FREE Shipping
Selling Price: $45
Platform Fees: $3
Profit Margin: $31
If you’re looking for a practical, high-profit product that solves a common problem, the Waterproof Recliner Cover is a great choice. It shields recliners from spills, pet hair, and everyday wear, keeping them looking fresh without the hassle of constant cleaning.
Made from durable, waterproof fabric, it’s a game-changer for pet owners, busy families, and anyone who loves their furniture but not the mess that comes with it.
This product is trending because more people are investing in home upgrades and pet-friendly solutions. Let’s face it—keeping recliners spotless can feel like an impossible task, especially for pet owners and parents.
This cover offers an easy, affordable fix, helping customers protect their furniture without sacrificing comfort or style.
If your audience includes homeowners, pet lovers, or anyone sprucing up their living space, this is a product worth testing. With a strong demand and a practical, everyday use case, it’s an easy sell with great profit potential.
Staying ahead in online selling means keeping up with trending, problem-solving products. What’s popular today might not sell tomorrow, so it’s important to test new products, watch market trends, and adjust your strategy.
Whether you’re selling to gadget lovers, parents, students, or home improvement fans, there’s always a chance to find a winning product if you stay flexible and informed.
With ecommerce growing fast, competition is getting tougher. But the good news is that people are always looking for simple solutions to everyday problems—and that’s where you come in.
By selling useful, high-demand products and using smart product research, you can build a profitable online business. Keep testing, adjust your ads, and focus on what works. The secret to success? Stay flexible and keep learning.
Now it’s your turn! What do you think about these trending products? Have you tried selling any of them? Drop a comment below and let’s talk!
