Selling on marketplaces is easy but comes with high fees, competition, and limited branding control. Owning your online store gives you full control over branding, pricing, and customer relationships. You can build an online store without coding skills using platforms like Shopify or WooCommerce. A well-optimized store improves SEO, reduces reliance on ads, and […]

  SHEIN is now accepting third-party sellers, but approval is selective and based on revenue and product quality. The marketplace favors trendy, budget-friendly fashion, accessories, beauty, and home goods over electronics or digital products. SHEIN’s business model relies on fast-moving trends, so sellers must stay updated to keep their products relevant. While there are no

  Solopreneurship worked for Sara Blakely in the early days of Spanx, but even she didn’t stay solo for long—she built a team to scale her business. While some businesses can thrive under a single person’s control, scaling beyond a certain point often requires collaboration and specialized skills. The e-commerce landscape in 2025 is more

  Amazon Ads require strategic planning and continuous optimization to be effective, not just high bids. Choosing the right keywords and targeting strategies, like bidding on high-intent, long-tail keywords, is crucial for ad success. Ads should be monitored and adjusted regularly to avoid wasting money on underperforming keywords. Effective Amazon Ads can boost visibility and

  Automating your Shopify dropshipping business saves time and boosts efficiency, allowing you to focus on scaling instead of managing repetitive tasks. Shopify Flow and AI-powered customer segmentation help streamline workflows, improve marketing strategies, and enhance customer retention. Automated inventory management and order fulfillment prevent overselling, reduce processing errors, and ensure faster shipping times. AI

  The suspension of the de minimis rule for China and the 10% tariff on Chinese imports are disrupting ecommerce, leading to higher costs and shipping delays. Shein and Temu are adapting by storing inventory in US warehouses, a strategy smaller sellers may need to consider to avoid customs delays. Small online sellers face tough

  1688 offers factory-direct prices that are often 30-50% lower than Alibaba, making it a powerful sourcing tool for online sellers willing to navigate its challenges. Since 1688 is built for the Chinese domestic market, international buyers must overcome language barriers, payment restrictions, and logistics hurdles. Working with a trusted sourcing agent can simplify the

  Whatnot’s live-selling platform thrives on real-time auctions, creating excitement and increasing buyer engagement compared to traditional e-commerce. Sellers on Whatnot benefit from higher conversion rates, with live shopping outperforming regular online stores by offering interactive and immersive experiences. Community-driven commerce sets Whatnot apart, allowing sellers to build trust, interact with buyers, and foster customer

  Dropshipping success in 2025 requires building a recognizable brand, not just selling generic products. AI tools and automated marketing can streamline operations, improve efficiency, and boost conversions. AliExpress is losing favor, and faster, more reliable suppliers like CJ Dropshipping and Zendrop are now the better choice. Platforms like TikTok Shop and influencer collaborations can

  TikTok’s temporary ban proved that relying on a single platform is risky, making diversification essential for business survival. Businesses that had backup strategies, like Glow Recipe, thrived during the ban by leveraging multiple sales channels such as Instagram, YouTube, and Shopify. Despite a 34% decline in engagement, TikTok still outperforms Facebook and Instagram, making